The Blumenbecker Group is continuing its expansion southwards. With effect since 17 October 2016, following the opening of a branch office in Baden-Württemberg just a few months ago, the group of companies, headquartered in Beckum, Westphalia, is now also represented in Munich. “The aim is to offer both our existing customers and potential new ones a direct contact partner in their local regions,” say Group CEO Dr. Wolfgang Fink.
More specifically, the new branch office with its around ten-man staff is an offshoot of Blumenbecker Industriebedarf GmbH. The opening of the new site is a result of the corporate strategy of intensifying the activities of the Group’s trading division in the south of Germany. “We have had customers in the region for some considerable time,” emphasizes Olaf Lingnau, Managing Director of Industriebedarf. “As a major industrial trade specialist, we also already supply industrial firms in Bavaria using our customized e-procurement system.”
With the new branch operation, the company now also has a physical presence on the ground. As the reason for this, Lingnau points to the wish of many customers for the possibility of face-to-face advice: “Anyone can sell, but there are not many who can advise well. That has always been one of Blumenbecker’s strengths. So we are now also bringing this capability to Bavaria.”
For the time being, Blumenbecker is operating from an office in Zeppelinstrasse, in a central location of Munich. In the medium term, however, it is planned to move to bigger premises on the outskirts of the city. “It is very important for us to be near our customers,” Olaf Lingnau explains. “Most industrial businesses are not located in the centre of Munich but in the areas surrounding the city. We will therefore seek to be near to them.”
“In the course of the further expansion of our presence in the region, other divisions of Blumenbecker may also set up operations here,” Dr. Fink considers possible.
Blumenbecker Industriebedarf GmbH
Caption: Olaf Lingnau (Managing Director Blumenbecker Industriebedarf) with Nuran Granig (Branch manager)